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Learn Google Ads From Someone Who Actually Does It

Whether you're a business owner who wants to understand what's happening in your account, or an in-house team that needs proper training — I'll teach you how to do this properly, not just hand you a slide deck.

Two Ways to Work Together

Sessions are built around you — your account, your level, your goals. Not a generic course or a recycled slide deck.

Individual
1-to-1 Coaching Sessions

We work through your actual account together. No generic examples — real campaigns, real decisions, real learning. Whether you're brand new to Google Ads or want to sharpen up a specific area, sessions are built entirely around you. £99/hour.

  • Completely tailored to you
  • Beginner to advanced levels
  • Review your live account together
  • Flexible scheduling
  • Recorded session available
  • Follow-up notes provided
Business
In-House Team Training

A full day with your team, at your office. We cover what your team actually needs to know — using your account, your campaigns, your data. You'll finish the day with a clear plan and the skills to execute it. £450 for a full day.

  • Tailored to your team's level
  • Half-day or full-day formats
  • Hands-on, practical training
  • Live account walkthroughs
  • Training materials included
  • Follow-up Q&A session available

Whatever You Need to Know

Every session is different. Here's a sample of what we can cover — you pick what's relevant, or I'll build a plan based on where the gaps are.

📌Google Ads fundamentals
🏗Campaign structure best practices
🔍Keyword research & match types
✍️Writing high-converting ad copy
💰Bidding strategies explained
🤖Smart bidding & automation
🛍Shopping campaigns & feed optimisation
Performance Max campaigns
📊Conversion tracking & GTM
📈Reading & interpreting reports
Quality Score improvement
🎯Audience targeting & remarketing
🚫Negative keyword strategy
💵Budget management & pacing
🖥Landing page recommendations
🔎Account auditing methodology

Who This Is For

Coaching works best when there's a real desire to understand the craft — not just get quick answers.

🧑‍💻
Business Owners

You don't need to become a PPC expert — but understanding your own account well enough to hold an agency accountable is genuinely valuable. I can help you get there.

📣
Marketing Professionals

PPC isn't your specialism but it's landed on your plate? We'll get you up to speed quickly and practically — no fluff, no theory for its own sake.

🏢
In-House Marketing Teams

Thinking of bringing PPC in-house, or want to raise the standard of what your team is already doing? A full-day session can make a real difference.

Let's Work Out What You Need

Book a free 30-minute call and tell me where you're at. I'll be straight with you about whether coaching is the right fit and what we'd cover together.

Book Your Free Consultation →

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